The Role of Quality and Human Performance Technology in Social Responsibility

The Chief Executive Officer of ASQ, Paul Borawski, posted recently on Social Responsibility and Quality – and it immediately brought to my mind the work of Roger Kaufman. Roger – is a long time member of ISPI – the International Society for Performance Improvement – so long that he attended the first conference in 1962 when the organization was NSPI. But that’s another set of stories.

Paul writes:

Social responsibility and quality seem to be very close cousins. It’s hard to imagine any outcome of improved quality that is not socially responsible. Moreover, social responsibility is an ideology, but, as such, requires the methodology, concepts, techniques, and tools of quality to help organizations establish direction and measure SR goals.

Roger has written much/ a lot/ tons and tons on this topic himself – going back into the 1960s. As a member of ISPI (since 1979) I’ve know Roger for decades now. When I read Paul’s post I immediately thought: Mega! And Roger!

About Roger Kaufman – from Wikipedia:

Over his 4 decades of work Kaufman developed what he considers to be his essential work – the Mega Planning model, a framework for adding measurable value to society. Kaufman currently works with a variety of organizations around the globe implementing the Mega Planning model for strategic organizational planning, including educational institutions, government organizations, and corporations.


Kaufman has developed a model for strategic thinking and planning he calls “Mega Planning.” Kaufman argues that many organizational planning models incorrectly begin, and end, with internal or organizational performance and therefore fail to provide organizations a chance to plan how they deliver value outside of their organizations. Traditional planning ends with “Macro” level results, which are organizational results such as profits, graduation rates, ratings, etc. While these are important measures of organizational performance, they do not indicate the impact of an organization on external clients and society. Kaufman’s model is similar to some of the concepts behind “double bottom line” literature.

“Mega Planning” starts with the question of “What kind of world do you want for your children and grand-children?” with responses distilled in terms of consequences. An Ideal Vision defines the measurable variables for Mega planning including survival, self-sufficiency, and quality of life.

He calls Mega planning (a system approach) “Mother’s Rule” because if you ask just about any mother what kind of world they want for their children, they don’t talk to means (credentials of teachers, money spent on social programs) but the survival, health, and happiness of their children.

HPT Practitioner Video Podcast – 5:29 minutes (2008)

HPT Legacy Video Podcast – 29 Minutes (2010)

I always enjoy spending some time with Roger at ISPI Conferences – and seeing his lovely wife Jan. She typically tied my bow tie for the formal Awards Dinner banquets from back in the day – as while I do know how to do it – I just don’t know how to do it very well.

Truly ISPI treasures – and treasures to the world of improvement – under any banner that flies. Roger Kaufman has spent a lifetime rasing the voice of quality – and human performance improvement – for Society!

There is so much available from Roger. Just Google him and see what the Internet will offer up!

Or better yet – come see him at ISPI this April!

Improving Society – now that’s something to shout about – and a reason for Raising the Voice of Quality!

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