Oct 25 2011

The BEM or BMCI – Chicken or Egg?

Quiz Time…

Raise your hands if you’ve ever shown a client Gilbert’s BEM – Behavior Engineering Model.

Here it is…

Raise your hand if you’ve ever shown your clients his BMCI – Behavior Model for Creating Incompetence.

Here it is…

BTW – I raised my hand twice.

Last Quiz Question…

Raise your hand if you’ve ever shown your client the BMCI first – and then the BEM.

My hand went up. Yours?

The Sequence Is Everything – Sometimes

I always found my clients much more receptive to the BEM after they saw the BMCI.

The BMCI resonates with them. The BEM, does, but less so … at first … in my experience.

My guess is that the thought of a model for Creating Incompetence was more, intriguing, shocking, or something that got their attention better – initially. They were thinking – as I introduced this – what the heck!?! Who would wanna do that!?!

And then I read it aloud – as if they could not read it to themselves – and after a cell or two I stop.

The “pump has been primed*” I say to myself.

Time for coffee – so I stroll from the front of the room – away from the projection device – to the back, from where the coffee is calling me.

Time for them to absorb without my blather getting in their way – cognitively.

For they will need to “clear the decks**” – to read for comprehension and processing “what’s it all about.”

At some point someone says something.

It’s typically been something along the lines of: Guilty. Or, that’s us. Or, dang.

The trap has been set – and sprung.

Turn the page – if you’re following along in Human Competence, from page 87 to page 88.

Then we are now ready to review, read for comprehension, the BEM….

For now there is a reason to look, listen and learn.

Cause we’ve been trapped by the wily consultant.