My 1st Friday Favorite Guru Series: Rob Foshay

This month we start the First Friday of April 2014 with another of My Favorite Gurus…

Rob Foshay

Rob Foshay

I’ve know Rob since my early days at NSPI – now ISPI The International Society for Performance Improvement – 1981. He and I were on a Marketing Committee for 2 years way back in 1983 and 1984 – along with the late Odin Westgaard – for NSPI’s 1985 Chicago Conference.

 

Rob Foshay is on the faculty of Walden University, and principal of The Foshay Group (www.foshay.org).

His background includes experience as the chief instructional architect of the PLATO Learning System, faculty appointments at the University of Illinois – Champaign, Governors State University, and as a high school teacher and school technology coordinator.  He directed education research for Texas Instruments’ Education Technology Group.  He has contributed over 70 major articles to research journals and books.

In addition to co-editing a handbook of Instructional Design in the Handbook of Improving Performance in the Workplace series published by Wylie/Pfeiffer and sponsored by ISPI, he is co-author of the award-winning textbook, Writing Training That Works: How to Teach Anyone to Do Anything. His doctorate is in instructional design from Indiana University.  He may be reached at rofoshay@foshay.org, and further information is available at www.foshay.org.

Honors & Awards

  • Member for Life and Outstanding Service, ISPI
  • Outstanding Alum, Indiana University
  • Certified Performance Technologist (CPT)
  • Fellow of the International Board of Standards for Training, Performance and Instruction (IBSTPI)

His Consulting Practice

In his past he has worked decades, for Applied Learning International, PLATO,  TI, and now he consults with .

From his web site:

World-class innovation in strategy/policy and R&D of e-Learning, distance education, and online assessment, with 25 years of senior management team leadership experience in successful e-learning businesses.

…..Contributor of state-of-the art research on instructional design and the learning sciences. Experience in K-12 and post-secondary education, as well as corporate/technical training and consulting. Award-winning author and speaker.

From LinkedIn:

• Instructional Design & Development leadership, standards & methodology definition and training, with particular emphasis in e-Learning and simulation in training and education
• Product strategy for e-Learning, distance learning, simulation/games and online management & performance-based assessment
• Research in the Learning Sciences, with emphasis on instructional simulation & learning game design, well- to ill-structured problem solving instruction & assessment, and cognitive task analysis for teaching and assessing high-value expertise in ill-structured problem solving.
• Applications of competency-based and performance-based assessment to standards-based education and training curricula.
• Research management and policy studies on integration of technology into education and training, including co-authorship of ISO 9000 guidelines, and competencies for Instructional Design.
• Executive & leadership team experience growing two public companies to over $100 Million in revenue, with experience in education technology companies up to $400 Million in revenue.
• Experience in K-14, Medical, Data Processing, and Aviation technical training content areas, with clients in a range of professional, consulting, and technical industries.

Specialties: World-class innovation in strategy/policy and R&D of e-Learning, distance education, simulation/gaming and online assessment, with 25+ years of senior management team leadership experience in successful e-learning businesses. Contributor of state-of-the art research on instructional design and the learning sciences. Experience in K-12 and post-secondary education, as well as corporate/technical training and consulting. Award-winning author and speaker. Adjunct Faculty and mentor for Walden University’s Ph.D. in Education Technology, and for University of North Texas – Denton’s Ph.D. in Learning Technology. Practice Leader for The Institute of Performance Improvement (TIfPI).

His Consulting Firm

The Foshay Group

Since 2005 – Dallas, TX

Consultant on training strategy, education technology product strategy, instructional design and research.

CURRICULUM VITA: WELLESLEY ROBINSON (“ROB”) FOSHAY

http://www.foshay.org/PDFs/RobFoshayCurriculumVitae.pdf

One thing I learned from Rob Foshay

The importance of Research. To keep one from going astray, professionally.

Back in 2000 he brought some sense to the nonsense of Learning Styles.

Yep. In 2000…

In the ISPI 2000 video above, Rob presents some facts about Learning Styles.

One of my least favorite elements of VooDoo in ISD and PI. But I digress.

Another Thing I learned from Rob Foshay Was

The need for Cognitive Analysis – in addition to traditional Behavior Analysis.

His book – Writing Training Materials That Work – along with co-authors Ken Silber and Michael Stelnicki – is a great resource for approaching learning design using Cognitive Task Analysis – see chapters 1 and 2 for an introduction to their model.

9781118351680_p0_v2_s260x420

Order this book at Amazon – here.

Some More Videos of Rob

In 2008 he sat with me at the ISPI Conference for this quick video in my HPT Practitioner Series.

 

And in 2010

And in 2010 he sat with me again at the ISPI Conference for this longer video in my HPT Legacy Series.

 

Here he is honored in 2011 at Indiana University – see the video at the 3 minute mark for Rob’s portion of this video.

And here he is in this next video talking to SIIA in 2011 about his chapter in The Experts’ Guide to the Postsecondary Market. His chapter is called, “Using Research in the Higher Education Market

His Books and Articles

Volume One of the Handbook of Training and Improving Performance There is a need for a standard reference for instructional design professionals. Sponsored by ISPI, Volume One of the Handbook of Training and Improving Performance presents multi-disciplinary knowledge, standard principles, and evidence-based best practices for designing instruction delivering training. It offers a comprehensive review of topics including: Performance Analysis and Needs Assessment; Establishing Performance Objectives and Performance Measurements; Designing Instruction for Results; Developing Instruction for Results; Implementation, Delivery, and Facilitation of Instructional Design; Evaluating Instructional Design; Managing the Instructional Design Process; Instructional Design Competencies; and includes international case studies.

 

Click on book to order.

Another book…

Writing Training Materials That Work: How to Train Anyone to Do Anything

From 2003

Core Concepts of Management

Rob Foshay

Connecting and Networking via the Web & Social Media

Rob’s personal web site at www.foshay.org

Rob’s e-mail: rfoshay@foshay.org

Rob’s LinkedIn Profile is – here.

On Twitter find Rob Foshay @rfoshay

Share Your Stories

If Rob Foshay has been a valuable influence and/or resource for you – please share your stories about that in the comments section below.

Or simply share a URL there that is relevant.

And – thank you – for sharing!

The My First Friday Favorite Guru Series

We each have many influencers, mentors, both active and passive, knowingly and unknowingly in their respective roles in our development.

This series is my attempt to acknowledge all of them… one by one… in no particular order… as I attempt to consciously reflect on what I have have learned and who I have learned it from, regarding all things “Performance Improvement” – my focus.

I have a long list.

Lucky me.

Next month –  Ruth Clark.

Links to All of the Past Posts in the MFFF Guru Series

Here is a page with links to all of the Past Posts below – here.

  • Rob Foshay – April 2014
  • John Carlisle – March 2014
  • Miki Lane – February 2014
  • Harold Stolovitch – January 2014
  • Bill Wiggenhorn – December 2013
  • Will Thalheimer – November 2013
  • Roger Kaufman – October 2013
  • Roger Addison – September 2013
  • Ray Svenson – August 2013
  • Dick (Richard E.) Clark – July 2013
  • Allison Rossett – June 2013
  • Carol Panza – May 2013
  • Jane Bozarth – April 2013
  • Judy Hale – March 2013
  • Margo Murray – February 2013
  • Neil Rackham – January 2013
  • Robert (Bob) Mager – December 2012
  • Joe H. Harless – November 2012
  • Thomas F. Gilbert – October 2012
  • Sivasailam Thiagarajan – September 2012
  • Geary A. Rummler – August 2012
  • Dale Brethower – July 2012

Here is a page with links to all of the above Past Posts – here.

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