30 Years Ago – Training Magazine Article on Curriculum Architecture Design

It Was September 1984

CAD efforts produce one or more T&D Paths, a.k.a: Learning Paths.

Or Menus.

The article had been submitted before the end of 1983 as I recall. This was the first of several publications on the ISD methodologies we were developing at R.A.Svenson & Associates, and were applying in dozens of client projects. I myself had done 5 CAD efforts before the end of 1983, and my 2 business partners were doing more.

Here is the Training Magazine cover and the first page of the article.

CAD - Training 84 Cover and 1st Page

The 6 Page Article & the 30 Page Submission

CAD – Training Mag – 1984 – 6 page PDF – the first publication about Curriculum Architecture Design via a Group Process – published in Training Magazine in September 1984. Original manuscript (30 pages) – How to Build a Training Structure That Won’t Keep Burning Down.

That publications on CAD was followed with an NSPI Chicago Fall Workshop presentation (by me) and then the the next spring with the first national presentation on Curriculum Architecture Design via a Group Process.


CAD – NSPI – 1985 – 21 page PDF – this is the first national presentation on the Curriculum Architecture Design methodology which Guy Wallace delivered at the NSPI Conference on April 24, 1985 (the 1st presentation of this was done for the Chicago Chapter of NSPI the previous fall).

I did a whole lot a CADs for quite a while after that. Then in the 1990s I started having more my staff consultants at SWI and at CADDI, plan, price and lead CAD projects.

I also trained hundreds of GM staff and subcontractors in the mid to late 1990s. Here is a short video from GMU – General Motors University did in 1997 about my PACT Methodologies – which they internally branded as MC/MI …

Video is under 12 minutes in length.

In 1999 I finally finished the book I had started on Curriculum Architecture Management in 1983…

Lean-ISD Quote - Rummler

The lean-ISD book cover was created (unasked for) by the late Geary A. Rummler, after he read the pre-publication draft and wrote that great marketing quote in the graphic above.

CAD is all about guiding the Performer through structured and less-structured Learning. And doing so in a way that produces more sharable content. Sharable “as is” or “after modification.” Another Holy Grail of the ISD world.

T&D Paths/ Learning Paths/ Performance Development Paths

Here is a Path from a 1989 – an update to the original CAD outputs from 1986.

CAD Path Prod Mgrs

Above the Path is very open, more of a menu than a Path.

Here is another Path, one from 2001, that is totally Lock-step. Definitely a Path.

CAD Path Call Center Sales

Here is another example, from 2004, a combination of open Menu and Path.

CAD Path Global Clinical Trials

Over the past 32 years I have done 75 CAD efforts, the last one completed January 2013. Before that it was 2004. I had been doing more non-Instructional work for some reason.

The 75th effort was for a Health Care Representative who helped patients apply for federal, state, and local aid if they were uninsured.

Here are the 74 before that, with the last 25 leading the way…

Slide2 (2)

And the list continues…

Slide3 (2)

And the list continues with the first 24 CAD efforts and concludes… with the first… in 1982.

Slide4 (2) 

75 CADs to date, plus almost as many MCD (ISD) efforts.

More Recently

In 2011 I completed an update of the lean-ISD book, plus three other books and created this 6 Pack…


30 Years of Sharing CAD and My Efforts

Plus 28 years of developing my clients’ staff in the various roles and responsibilities of PACT.

Past “Staff PACT Practitioner Development” Clients

Amoco, AT&T, Dow Chemical, Discover Card, EDS, Eli Lilly, General Motors, HP, MCC Powers (later Siemens Building Technologies), Norfolk Naval Shipyard/NAVSEA, NASCO, NCR and SunTrust.


Email me for more information:


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