My 1st Friday Favorite Guru Series: Darryl Sink

We begin the First Friday of this month, April 2015, with another of my Favorite Gurus, Darryl Sink, Ed.D.


I met Darryl a long time ago at NSPI (now ISPI). Must have been back in the early 1980s. I’ve been a fan a long time. I attend his ISPI Conference sessions on ISD because I’m either reinforced, corrected or enlightened.

I was instrumental in bringing him to my ISPI Charlotte chapter a few years ago for an evening session and a one-day workshop. Both went very well!

He and I have kind-of collaborated on a project – where I did the Learning Path via a Curriculum Architecture Design effort for HP back in the early 1990s – and he and his firm built out all of the content. I did a post on it back in 2012 – here.

From LinkedIn:

Dr. Darryl Sink is president of Darryl L. Sink & Associates, Inc., (DSA), Monterery, CA. DSA has 30+ years of experience designing and developing great learning experiences. DSA specializes in learning and performance consulting and custom training design and development.

Dr. Sink’s graduate work was at Indiana University, Bloomington, Indiana where he specialized in the Instructional Systems Design and Educational Psychology.

He is the author of 6 comprehensive guides to instructional design and development that are used with DSA’s workshops to provide fundamental and advanced instructional design training and processes. These processes have been adopted and are being used by many Fortune 500 companies, public institutions and non-profit organizations. He regularly presents Training Magazines’ Live and ONLINE certificate programs and at their annual conferences. He is an active presenter and member at ISPI’s International Conferences, and is a contributing author to the International Society of Performance Improvement’s (ISPI) Handbooks of Human Performance Technology and ASTD’s Handbook for Work Place Learning Professionals.

He is the recipient of ISPI’s Professional Service Award, and was three times awarded the Outstanding Instructional Product Of The Year Award by ISPI.

Darryl and his wife and business partner, Jane, have lived in Monterey for the past 21 years.

From His Web Site:

Darryl L. Sink and Associates, Inc. (DSA) designs and develops learning and performance solutions that get results for business, government agencies, and non-profits. With over 1000 projects developed, our e-learning and instructor-led training solutions provide effective, efficient, and appealing learning experiences that are integral to employee performance in the workplace.


Videos of Darryl Sink

From my HPT Practitioner & Legacy Series – 2009 

Video from Boise State

Video from ISPI 2000


Workshops by Darryl Sink

Darryl is known for his excellent workshops. Check out:

The Instructional Developer Workshop (3-days) presented by Dr. Darryl Sink.

See more about additional workshops – here.



He is the recipient of ISPI’s Professional Service Award, and was three times awarded the Outstanding Instructional Product of the Year Award by ISPI.


Dr. Sink is a contributing author to the International Society of Performance Improvement’s (ISPI) Handbook of Human Performance Technology.

Handbook of HPT 2006

Darryl Sink Article PDF: Increasing Value Through Performance-Based Training

Darryl Sink Article PDF: Instructional Design Models and Learning Theories

Search online for additional Darryl Sink articles.

DSA Tips Newsletter Archive

If you haven’t visited the tips archives lately, check it out –

Darryl’s tips are now conveniently organized not only by published date, but by these topics:

  • Project Management
Front End Analysis
  • Design Strategies
  • Instructional Strategies/Techniques
  • Implementation
  • Professional Development
  • Coaching with DSA Tips

Contact DSA

Address: Darryl L. Sink & Associates, Inc.  One Cielo Vista Place   Monterey, CA 9394

Phone: 831.649.8384       Fax: 831.649.3914

For Workshops: Jane Sink, Vice President of Marketing


My Lessons Learned From Darryl

I think the biggest Lesson I learned from Darryl so long ago was to always focus on Performance.

His ISD methods are straightforward and valid – and also focus on Performance.

Share Your Stories

If the work of Darryl Sink has been a valuable influence and/or resource for you – please share your stories about that in the comments section below.

Or simply share a URL there that is relevant.

And – thank you – for sharing!

The My First Friday Favorite Guru Series

We each have many influencers, mentors, both active and passive, knowingly and unknowingly in their respective roles in our development.

This series is my attempt to acknowledge all of them… one by one… in no particular order… as I attempt to consciously reflect on what I have learned and whom I have learned it from, regarding all things “Performance Improvement” – my first focus.

I have a long list.

Lucky me.

Next month – Roger Chevalier.

Links to All of the Past Posts in the MFFF Guru Series

Here is a page with links to all of the Past Posts from this My First Friday Favorite Guru Series, as listed below – find that – here.

  • Darryl Sink – April 2015
  • Jeanne Farrington – March 2015
  • Don Clark – February 2015
  • Frank T. Wydra – January 2015
  • Philip B. Crosby – December 2014
  • Donald L. Dewar – November 2014
  • Joseph M. Juran – October 2014
  • W. Edwards Deming – September 2014
  • Bonnie B. Small – August 2014
  • Walter A. Shewhart – July 2014
  • Carl Binder – June 2014
  • Ruth Clark – May 2014
  • Rob Foshay – April 2014
  • John Carlisle – March 2014
  • Miki Lane – February 2014
  • Harold Stolovitch – January 2014
  • Bill Wiggenhorn – December 2013
  • Will Thalheimer – November 2013
  • Roger Kaufman – October 2013
  • Roger Addison – September 2013
  • Ray Svenson – August 2013
  • Dick (Richard E.) Clark – July 2013
  • Allison Rossett – June 2013
  • Carol Panza – May 2013
  • Jane Bozarth – April 2013
  • Judy Hale – March 2013
  • Margo Murray – February 2013
  • Neil Rackham – January 2013
  • Robert (Bob) F. Mager – December 2012
  • Joe H. Harless – November 2012
  • Thomas F. Gilbert – October 2012
  • Sivasailam Thiagarajan (Thiagi) – September 2012
  • Geary A. Rummler – August 2012
  • Dale Brethower – July 2012

Here again is a page with links to all of the above Past Posts in My First Friday Favorite Guru Series – here.

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3 comments on “My 1st Friday Favorite Guru Series: Darryl Sink

  1. Pingback: T&D: Reflections on 40 Years in the Biz | EPPIC - Pursuing Performance

  2. Pingback: L&D/PI: Thankful for My Many Mentors | EPPIC - Pursuing Performance

  3. Pingback: Review: The My First Friday Favorite Guru Series | EPPIC - Pursuing Performance

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