T&D: Is There Too Much Entertainment?

You Need Entertainment When You’re Missing Authenticity

To keep it engaging.

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And you may be struggling with Authenticity because you’re dealing with reasonable sounding Topics versus authentic Tasks. Topics with Face Validity – but sans Task Validity.

The problem is most likely with your Analysis methods.

Which either don’t uncover what’s needed – or you aren’t allowed to do it anymore because previously it didn’t uncover what’s needed – so you’re prohibited from wasting that time and money anymore.  I’ve seen it dozens and dozens of times over the last 4 decades. Well, 3 decades and 9 years.

Address that.

Focus on the Performance Requirements – and Enable Them.

And you won’t need to focus so much on Entertainment to increase Engagement.

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