Learning Experience Design – How to Create Effective Learning that Works
Donald Clark
Donald is an entrepreneur, CEO, Professor, speaker and blogger. He was CEO and one of the original founders of Epic Group plc, which established itself as the leading company in the UK e-learning market, floated on the Stock Market in 1996 and sold in 2005. Describing himself as ‘free from the tyranny of employment’, he now the CEO of an AI learning company WildFire, investor and Board member of PlanB learning, LearningPool and Cogbooks. He has been involved in consulting and implementing online learning in schools, FE, HE, corporate and government.
Donald has been involved in film, games, web, mobile, MOOCs, Oculus Rift and won many awards for the design and implementation of online learning. He is a regular speaker at national and international conferences, having delivered talks in the US, Europe, Far East, Middle East and Africa, and won several ‘Best speaker’ awards … also a regular (and controversial) blogger on online learning!

Learning Experience Design
How can I create in-person learning that engages people? How can I build digital learning that is effective? How can I develop learning content that can be used remotely and ensure that the learning sticks? Learning Experience Design has the answers to all these questions and more.
This book is a practical guide for all learning and development (L&D) professionals. It covers everything from what learning experience design (LXD) is, the role of the L&D professional in LXD, and what the main areas to consider when designing learning are including emotion, attention, memory, engagement, enjoyment, transfer, practice and learning retention. It includes practical advice for all areas of learning design including text, graphics, audio, visual, simulations, AR/VR, question and social design. There is also essential guidance on instructional design, UX (user experience) design and how to design effective learning analytics.
The final part of the book covers design thinking, blended learning and discussion of LMSs (learning management systems), LXPs (learning experience platforms) and LRSs (learning record stores). With examples, tips, case studies and advice throughout, this is an invaluable book for anyone wanting to make an impact with their learning design and ensure knowledge, skills and performance improvement.
The Video
This video is 73:09 minutes in length.
The Video Podcast Series – A Chat with Authors
See the Index for all of the videos in the “A Chat with Authors” Video Podcast Series at: http://www.eppic.biz/resources/a-chat-with-authors

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