Apex Mind Podcast with Host Adam McDaniel and Guest Yu-kai Chou

Yu-kai Chou is an Author and International Keynote Speaker on Gamification and Behavioral Design. 

He is the Founding Partner and Chief Creation Officer of the premium consulting/design firm The Octalysis Group, as well as Co-Founder and Chief Experience of Metablox – an NFT platform powered by Real World Places and Real Life Memories.

Yu-kai is the Original Creator of the Octalysis Framework, and the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards

Yu-kai has been a regular speaker/lecturer on gamification and motivation worldwide, including at organizations like Stanford/Yale/Oxford, Google, Tesla, IDEO LEGO, BCG, the governments of UK, Singapore, Kingdom of Bahrain, and many more. 

His design work has empowered over 1 Billion users’ experiences across the world.

The Podcast

This audio podcast is 55:40 minutes in length.

You can find Yu-kai at:

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